What is an example of ethos?
An example of ethos is the “plain folk” technique used in advertising and political campaigns. Politicians, for instance, may try to present themselves as average, ordinary people who love to eat fast food or do household chores. This is to persuade their audience that they can empathize with their concerns.
Needing more examples of ethos? Try prompting QuillBot’s paragraph writer with a prompt like “Write a paragraph convincing people to recycle that relies on ethos.”